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Get your podcast climbing the charts on Apple Podcasts.

Bounty turns the best moments of your episodes into rewarded ads. Listeners choose to watch and follow your show, and that new following lifts your rank in your category. You pay for results, not ad views.

If your show is a fit, your first campaign is free. No card needed, and the form takes about 4 minutes.

Illustration: the average Bounty campaign moves a show from the bottom of the Top 200 into the Top 25 of its Apple Podcasts category chart.

We focus on one thing and we do it really well.

Real chart positions these shows reached with Bounty. Swipe through, or let it drift.

+ hundreds more shows we've worked with

From the bottom of the Top 200 into the Top 25.

That's the average move on a show's Apple Podcasts category chart during a Bounty campaign. Higher on the chart means more people browsing Apple Podcasts find your show.

Within 24 hours
On average, a show's rank first moves within a day of launch, so you can tell quickly that it's working.
15,000+ downloads
The average per campaign. Every one is a listener who chose to press play, not an impression.
About $0.42 a download
The average cost across campaigns. You never pay for ad views or clicks.

Averages across Bounty campaigns, measured on the Apple Podcasts charts every day.

  • “Bounty gave us clear, repeatable growth. We could see movement in the charts within days, not months.”
    Growth Lead, Top 50 Business podcast
  • “The creative adapted faster than our team could brief. It felt like having an optimization desk built into the campaign.”
    Head of Marketing, Podcast network
  • “The biggest change was confidence. We finally had data we trusted to decide what to scale next.”
    Producer, Charting true crime show

Give us a link. We do the rest.

  1. Send us a link

    Paste your Apple Podcasts link. That's the whole brief.

    • No assets, scripts or recording on your side
    • Pick the chart you want to climb
  2. We build ads from your show

    We transcribe recent episodes and pick the 15 to 30 seconds most likely to hook a new listener.

    • Read-along videos and swipeable episode cards
    • Fresh ads go live with every new episode
  3. Listeners opt in. You climb.

    Your ads run as rewarded placements in partner apps, so every view is chosen, not skipped.

    • A plain-English update every week on what moved

Ads made from your own episodes.

Fun for listeners, serious for your growth. We transcribe your recent episodes, pick your strongest moments and turn them into two phone-first formats that end on the button your goal needs: Follow, or Play latest episode. Try them the way a listener sees them.

Dynamic Script

Read-along video

Your strongest 15 to 30 seconds become a full-screen read-along, every word lit up as it's spoken, ending on Follow and Listen.

92% of people watch video on their phone with the sound off, so the words carry the hook.

Discovery Carousel

Swipeable cards

AI-picked lines from your episodes, one per card, so listeners can swipe, sample and land on the episode that hooked them.

9 in 10 listeners say learning and entertainment are why they tune in, so we lead with both.

Everything a campaign includes.

  • Interest matching

    Your ads reach people by what they're into, so the listeners you gain are likely to stay.

  • Geo-targeted delivery

    Aim at the countries whose charts matter to you. We track every Apple Podcasts chart in 34 of them, and can even geofence a single place, like a mall or a week-long cruise.

  • A/B creative testing

    Every campaign tests creative variants against each other, then puts the budget behind the one that earns more follows.

  • Curated networks

    Your ads run inside everyday apps where people choose to watch for a reward they want: a paywalled article, a premium trial, free Wi-Fi. Never in games, never as video-only placements.

Pay for what you get. Pay for results.

Ad views and clicks don't move a show up the charts. New listeners do. So there's no paying per thousand views or per click: you pay for the listeners a campaign brings you, or for the chart position itself.

No CPMs, no CPCs, no CPAs, or any other CPSH*%@T.

  • Free trial campaign

    Start here

    Tell us about your show. If it's a fit, we run a free campaign for up to 7 days first, so you see your chart move before you spend anything.

    Get started free
  • Pay per download

    You pay for each new listener the campaign delivers. Nothing for ad views, nothing for clicks.

  • Guaranteed Charting

    Pick an Apple Podcasts chart and a target, Top 50, Top 25 or Top 10. We get you there and hold the position for the 28-day campaign.

  • No set-up fees
  • Billing starts the day you chart
  • No minimum commitment, month to month
  • Beat your target and pay nothing extra

We check in a week before each renewal, so nothing renews by surprise.

Check your show's rank, free, any day.

We record every Apple Podcasts chart in 34 countries every day and keep the history. That's how we aim campaigns and prove they worked, and you can use the same charts to follow your show.

Today's #1 on the USchart is The Daily.

Questions hosts ask us.

Something else? Tell us about your show and ask us anything.

What is Bounty?

Bounty is a podcast growth company. We run chart-targeted rewarded ad campaigns, built from your own episodes, that turn listeners into followers and move your show up the Apple Podcasts charts. You pay for results, not impressions.

How does Bounty get a podcast onto the Apple Podcasts charts?

Apple's charts respond to new followers and listening over a short window. Bounty concentrates real, opted-in listeners on your show through rewarded ads in partner apps, so follows and plays arrive together. Across campaigns, shows have moved from the bottom of the Top 200 into the Top 25 on average.

What are rewarded ads?

Rewarded ads are placements a person chooses to engage with in exchange for something they want, like a paywalled article, a premium app trial or free Wi-Fi. Because they're opt-in, every view is complete and every follow is intentional. That's the opposite of banners that get ignored or pre-rolls that get skipped, and we never run in games or as video-only placements.

What do you need from me to start?

A link to your podcast on Apple Podcasts. We pull your recent episodes, transcribe them, pick the strongest moments and build the ads. You don't need to record or design anything, and new episodes are picked up automatically, so fresh ads go live as each one does.

How much does it cost?

It depends on your show and your goal, so there's no one-size-fits-all price. Campaigns are priced per download or as Guaranteed Charting, where you choose a chart and a Top 50, Top 25 or Top 10 target, and you never pay per ad view or per click. The free trial campaign shows us how your show responds, so we can give you an accurate budget for your show and the chart you're after. Agencies and networks get partner rates.

Is there a contract or a set-up fee?

No. There's no set-up fee and no minimum commitment: campaigns run month to month, and billing starts the day your show starts charting. We check in a week before each renewal, and if you climb past your target, you don't pay a cent more.

How fast will I see chart movement?

On average, first chart movement shows up within 24 hours of launch. You get a weekly update with what changed, why, and what we're doing next.

Can I check the results myself?

Yes. Listeners follow and play in their own podcast app (Apple Podcasts, Spotify, Overcast, Pocket Casts, Castbox, Podbean, Player FM or Castro), so the growth shows up in your podcast host's stats, in third-party measurement tools and on the Apple Podcasts charts themselves.

Which countries and categories do you cover?

Bounty tracks every Apple Podcasts chart in 34 countries, about 3,740 lists across all top-level categories and subcategories, every day. Campaigns can target any of them.

Do you work with agencies and podcast networks?

Yes. We already work with tens of podcast networks, and partners pay less: agencies and networks get preferential rates with tiered discounts. You also get a sign-in area for building proposals and sharing white-label charting reports with your shows, and a media kit to send to the shows you represent. See the media kit

Ready to see your show climb?

Send us your show. If it's a fit, your first charting campaign is free, and you'll see exactly what moved.

Need to run it by your team? Download the media kit